At first glance, it looks like the real thing. White and has the usual brown filter. When you inhale the tip glows red. Even after that a smoke-like puff follows. But this is no normal cigarette; it’s an e-cigarette (electronic cigarette).
When an e-cigarette user inhales, a battery inside warms liquid nicotine stored in a plastic filter.The produces of the e-cigarettes states that there product is completely free of harmful chemicals and tar typically found in tobacco products. The only ingredient is pure liquid nicotine. You can even get an e-cigarettes refil.

So what is the catch? In the U.S. the FDA (Food and Drug Administration), Considers that the e-cig is an unapproved new drug and lacks scientific proof that it is safe. But the FDA have stated that here there are no ingredients in the e-cigs that can cause cancer. However, it is a pretty new product, so we are not 100 percent sure of the side effects at this point.

The FDA are trying to halt the importation of all e cigarettes until additional tests have been carried out. But the ones that are in the U.S. at the moment can be sold and bought freely.

Health experts say the idea of an electronic cigarette is a great alternative to tobacco smoke and a hell a lot healthier, but due to the pure nicotine unsure of the side affects. The e-cigs are substitute to patches and gum. Also the e-cigs may be used in no smoking areas.